No one was shocked when Google revealed its proprietary TV streaming service, YouTube TV, because YouTube is one of the most-viewed video platforms in the world, with a 4.9% growth rate.
YouTube TV allows users the opportunity to access live TV shows through their internet connection. YouTube TV is streaming TV.
Ad-free options are not available on YouTube TV, and similar to traditional TV, most YouTube TV ads are non-skippable.
YouTube TV is only available in the USA. In 2020, Google reported 3 million YouTube TV paid user subscriptions.
The combination of YouTube and YouTube TV advertising reach at relatively low cost is why MediaOnQ recommends this as a growth strategy for your business.
The average cost of per view on YouTube ads is $0.01 – $0.03 making it an incredibly affordable advertising option. On average, we can help you reach 100,000 views on your ad for around $2,000.
YouTube also offers a wide range of options for advertising, including display ads, video ads, sponsored cards, bumpers, and overlay ads.
YouTube provides access to its extensive contextual targeting options such as category affinity, custom intent audiences, life events, topics and more to help match the right message to the right audience.